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March 10, 2016
Chen Lin, Assistant Professor, China Europe International Business School: Marketing Data for Social Implications: A Case of Gender Discrimination in China
January 8, 2016
Janghyuk Lee, Associate Professor, Korea University Business School: Asymmetric Impacts on the Delayed Consumption: A Case of Lottery
December 17, 2015
Wang Yantao, Northwestern University: Social Interaction and Consumption Expansion: An Empirical Investigation
December 17, 2015
CHEN Yubo, University of Arizona: How Does Media Coverage of Climate Change Affect Consumer Adoption of Sustainable Products? Evidence from the U.S. Hybrid Vehicle Market
December 17, 2015
CHEN Xinlei, University of British Columbia: Empirical Test of Gender Stereotype in the Competitive Environment
December 17, 2015
ZHOU Zheng, the University of Hong Kong: Managerial Ties vs. Firm Capabilities in China: A Longitudinal Study of Performance Implications
December 17, 2015
Xiaolin Li, Assistant Professor of Marketing , Naveen Jindal School of Management,The University of Texas at Dallas: Is Cash King for Sales Compensation Plans? Evidence from a Large Scale Field Intervention
December 14, 2015
Shi Zhang, Associate Professor of Marketing, UCLA Anderson School of Management: Fluency and Brand Name Effects
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